{"id":1758,"date":"2012-03-08T08:12:00","date_gmt":"2012-03-08T00:12:00","guid":{"rendered":"\/\/m.letratesoro.com\/2012\/03\/product-planning\/"},"modified":"2019-11-16T16:27:38","modified_gmt":"2019-11-16T08:27:38","slug":"product-planning","status":"publish","type":"post","link":"\/\/m.letratesoro.com\/2012\/03\/product-planning\/","title":{"rendered":"\u4e39\u5c3c\u65af\u8ac7\u7522\u54c1\u958b\u767c\u6d41\u7a0b\uff1a(\u4e00)\u5546\u54c1\u4f01\u5283"},"content":{"rendered":"<p><font size=\"3\"><img loading=\"lazy\" decoding=\"async\" title=\"agenda-153555_580\" style=\"border-width: 0px; padding-top: 0px; padding-right: 0px; padding-left: 0px; display: inline; background-image: none;\" border=\"0\" alt=\"agenda-153555_580\" src=\"\/\/m.letratesoro.com\/wp-content\/uploads\/agenda-153555_580.png\" width=\"580\" height=\"420\" \/><\/font><\/p>\n<p><font size=\"3\">\u9019\u662f\u4e00\u7bc7\u300c\u5ba2\u5ea7\u6587\u7ae0\u300d\uff0c\u7531\u4e39\u5c3c\u65af\u6240\u767c\u8868\uff0c\u5982\u679c\u60a8\u4e5f\u60f3\u8981\u5728\u672c\u90e8\u843d\u683c\u767c\u8868\u6587\u7ae0\uff0c\u53ef\u4ee5\u53c3\u8003\u300c<\/font><a href=\"\/\/m.letratesoro.com\/guestpost\/\" target=\"_blank\" rel=\"noopener noreferrer\"><font size=\"3\">\u5fb5\u6c42\u5ba2\u5ea7\u6587\u7ae0<\/font><\/a><font size=\"3\">\u300d\u4e00\u6587\u3002<\/font><\/p>\n<h4>\n<p><font color=\"#9b00d3\"><font size=\"5\"><b>\u7b2c\u4e00\u7bc0 <\/b><b>\u4e39\u5c3c\u65af<\/b><b>\u8ac7\u7522\u54c1\u958b\u767c\u6d41\u7a0b\u4e4b-\u5546\u54c1\u4f01\u5283Product Planning<\/b><\/font><\/font><\/p>\n<\/h4>\n<p align=\"justify\"><font size=\"4\">\u5546\u54c1\u4f01\u5283(Product Planning)\uff0c\u53c8\u7a31\u70ba\u7522\u54c1\u7d93\u7406Product Management(\u7c21\u7a31PM)\u6216\u7522\u54c1\u7ba1\u7406\u3002\u5c31\u662f\u73fe\u5728\u71b1\u9580\u540d\u8a5e&quot;\u85cd\u6d77\u7b56\u7565Blue Ocean Strategy&quot;\u7684\u767c\u6e90\u5730\uff0c\u4e00\u500b\u7522\u54c1\u6c92\u6709\u7d93\u904e\u5546\u54c1\u4f01\u5283\u904e\u7a0b\u7684\u6d17\u79ae\u8207\u5b55\u80b2\u7d55\u5c0d\u6c92\u6709\u85cd\u6d77\u7b56\u7565\u53ef\u8a00\uff0c\u5c31\u53ea\u6709\u6b7b\u6d77\u4e00\u7058\u3002<\/font><\/p>\n<p><!--more--><\/p>\n<p align=\"justify\"><font size=\"4\"><font size=\"3\"><img loading=\"lazy\" decoding=\"async\" title=\"Product planning\" style=\"border-width: 0px; margin: 5px 16px 0px 0px; padding-top: 0px; padding-right: 0px; padding-left: 0px; float: left; display: inline; background-image: none;\" border=\"0\" alt=\"Product planning\" src=\"\/\/m.letratesoro.com\/wp-content\/uploads\/images\/8fe8abe16554_10091\/Product_plan.jpg\" width=\"154\" align=\"left\" height=\"205\" \/><\/font>\u5f88\u591a\u4eba\u6709\u9019\u6a23\u7684\u7591\u554f\uff0c\u4ec0\u9ebc\u662f\u4f01\u5283? \u6211\u5011\u5728\u5f88\u591a\u5831\u7ae0\u96dc\u8a8c\u4e0a\u7d93\u5e38\u770b\u5230\u884c\u92b7\u4f01\u5283(Sales &amp; Marketing)\u3001\u5546\u54c1\u4f01\u5283(Product Planning)\u3001\u7522\u54c1\u7ba1\u7406(Product Management)&#8230;\u7b49\u540d\u8a5e\uff0c\u9019\u5230\u5e95\u6709\u5565\u5dee\u5225? \u5728\u672c\u4eba\u4f86\u770b\uff0c\u9019\u5dee\u5225\u53ef\u5927\u4e86\uff0c\u6bcf\u4e00\u500b\u540d\u8a5e\u90fd\u662f\u4e00\u7a2e\u5c08\u696d\u3002\u8981\u4e86\u89e3\u9019\u4e9b\u5dee\u7570\uff0c\u8981\u5f9e\u7522\u54c1\u751f\u547d\u5468\u671f(Product Life Cycle)\u8ac7\u8d77\u2026\u90a3\u4ec0\u9ebc\u662f\u4f01\u5283? \u4f01\u5283\u5c31\u662f\uff1a<b><u><font color=\"#0000ff\">\u900f\u904e\u8a08\u5283\u7684\u624b\u6bb5\u4f86\u5b8c\u6210\u4e00\u4ef6\u4e8b\u3002<\/font><\/u><\/b>\u5c0f\u5f9e\u70ba\u81ea\u5df1\u8fa6\u4e00\u6b21\u80cc\u5305\u65c5\u904a\u3001\u4f01\u696d\u6216\u90e8\u9580\u642c\u4e00\u6b21\u5bb6\u3001\u958b\u767c\u4e00\u9805\u5546\u54c1\u3001\u5927\u81f3\u628a\u592a\u7a7a\u68ad\u767c\u5c04\u51fa\u53bb\uff0c\u518d\u8b93\u5b83\u65bc\u6307\u5b9a\u6642\u9593\u8207\u5730\u9ede\u98db\u56de\u4f86\uff0c\u90fd\u9700\u8981\u4f01\u5283\u3002<\/font><\/p>\n<p align=\"justify\"><font size=\"4\">\u6211\u5011\u5728\u9019\u88e1\u53ea\u8ac7\u4f01\u5283\u5728\u5546\u54c1\u958b\u767c\u9818\u57df\u7684\u61c9\u7528\u3002\u4eba\u985e\u85c9\u7531\u767c\u660e\u5de5\u5177\u4f86\u63d0\u6607\u5de5\u4f5c\u6548\u7387\uff0c\u4ee5\u6539\u5584\u751f\u6d3b\u54c1\u8cea\u3002\u9019\u662f\u8eab\u70ba\u9748\u9577\u985e\u7684\u4eba\u985e\u80fd\u99d5\u99ad\u842c\u7269\u7684\u552f\u4e00\u7406\u7531\u3002\u6240\u4ee5\uff0c\u4efb\u4f55\u4f01\u5283\u884c\u70ba\u7684\u539f\u59cb\u52d5\u6a5f\uff0c\u5c31\u662f\u4f7f\u7528\u9700\u6c42\u3002\u4ee5\u5546\u696d\u884c\u70ba\u7684\u5e02\u5834\u4f9b\u9700\u6a5f\u5236\u4f86\u770b\uff0c\u5c31\u662f\u6d88\u8cbb\u8005\u7684\u9700\u6c42(Market demand)\u3002\u6d88\u8cbb\u8005\u7684\u9700\u6c42\u901a\u5e38\u4f86\u81ea\u5169\u65b9\u9762\uff1a<\/font><\/p>\n<p><font color=\"#0000ff\"><font size=\"5\">1. <b>\u4e00\u7a2e\u662f\u65e2\u5b58\u7522\u54c1\u529f\u80fd\u7684\u6539\u9032<\/b><\/font><\/font><\/p>\n<blockquote>\n<p align=\"justify\"><font size=\"4\" face=\"\u5fae\u8edf\u6b63\u9ed1\u9ad4\">\u628a\u73fe\u5728\u5e02\u5834\u4e0a\u5df2\u7d93\u5b58\u5728\u7684\u7522\u54c1\uff0c\u6211\u5011\u628a\u529f\u80fd\u3001\u5916\u89c0\u505a\u5f97\u66f4\u597d\u3001\u6216\u8005\u552e\u50f9\u505a\u5f97\u66f4\u4f4e\uff0c\u4f8b\u5982dyson\u5438\u5875\u5668\u3002\u8b93\u7af6\u8005\u5c45\u65bc\u5e02\u5834\u7684\u52a3\u52e2\uff0c\u9032\u800c\u9000\u51fa\u5e02\u5834\u3002\u9019\u4e0d\u662f\u5f31\u8089\u5f37\u98df\uff0c\u800c\u662f\u6d88\u8cbb\u8005\u7269\u7af6\u5929\u64c7\u7684\u5fc5\u7136\u7d50\u679c\u3002\u4f8b\u5982\u6ed1\u9f20\uff0c\u5f9e\u6709\u7dda &gt; \u7121\u7dda(\u9700\u63a5\u6536\u5668) &gt; Bluetooth\u85cd\u82bd\u7121\u7dda(\u4e0d\u9700\u63a5\u6536\u5668)\uff0c\u4e00\u4ee3\u6bd4\u4e00\u4ee3\u529f\u80fd\u66f4\u8cbc\u5fc3\u3001\u5be6\u7528\u3002<\/font><\/p>\n<\/blockquote>\n<p><font color=\"#0000ff\"><font size=\"5\">2. <b>\u4e00\u7a2e\u662f\u5275\u9020\u5168\u65b0\u7684\u9700\u6c42<\/b><\/font><\/font><\/p>\n<blockquote>\n<p align=\"justify\"><font size=\"4\" face=\"\u5fae\u8edf\u6b63\u9ed1\u9ad4\">\u672c\u4f86\u5e02\u5834\u4e0a\u6c92\u6709\u9019\u500b\u6771\u6771\uff0c\u56e0\u70ba\u529f\u80fd\u3001\u6216\u9020\u578b\u8a2d\u8a08\u5f97\u5f88\u8cbc\u5fc3\u3001\u611f\u52d5\u6d88\u8cbb\u8005\u4e0d\u60dc\u4ee3\u50f9\u53bb\u64c1\u6709\u5b83\u3001\u8b93\u6d88\u8cbb\u8005\u611b\u4e0d\u91cb\u624b\u4e26\u9020\u6210\u4e00\u80a1\u6d41\u884c\u98a8\u6f6e(\u5982Walkman)\u3001iPad\u3001iPhone\u3002\u5f80\u5f8c\uff0c\u6211\u5011\u5c07\u4ee5\u6df1\u5165\u6dfa\u51fa\u3001\u8f15\u9b06\u800c\u4e0d\u9ad8\u8abf\u7684\u614b\u5ea6\u4f86\u63a2\u8a0ePM\u7522\u54c1\u7d93\u7406\u6240\u9700\u8981\u5177\u5099\u7684\u5ee3\u6cdb\u990a\u6210\u6559\u80b2\u3002\u59b3(\u4f60)\u3001\u6216\u60a8\u7684\u516c\u53f8\u6240\u8a2d\u8a08\u7684\u7522\u54c1\uff0c\u6703\u8b93\u4eba\u611f\u52d5\u3001\u8b93\u4eba\u60f3\u8981\u64c1\u6709\u55ce? If not\u2026\u9019\u88e1\u7684\u4e00\u7cfb\u5217\u6587\u7ae0\u5c07\u975e\u5e38\u503c\u5f97\u4f60\u7d30\u7d30\u54c1\u5690\u2026<\/font><\/p>\n<\/blockquote>\n<hr \/>\n<p><font color=\"#0000ff\" size=\"3\"><strong>\u95dc\u65bc\u4f5c\u8005\u2026\u4e39\u5c3c\u65af\uff1a<\/strong><\/font><\/p>\n<table cellspacing=\"0\" cellpadding=\"2\" width=\"560\" border=\"0\">\n<tbody>\n<tr>\n<td valign=\"top\" width=\"78\"><img loading=\"lazy\" decoding=\"async\" title=\"clip_image002\" style=\"border-width: 0px; padding-top: 0px; padding-right: 0px; padding-left: 0px; display: inline; background-image: none;\" border=\"0\" alt=\"clip_image002\" src=\"\/\/m.letratesoro.com\/wp-content\/uploads\/images\/8fe8abe16554_10091\/clip_image002.gif\" width=\"76\" height=\"76\" \/><\/td>\n<td valign=\"top\" width=\"482\">\n<ul>\n<li>\u5546\u54c1\u4f01\u5283\u90e8\u4e3b\u7ba1\uff0c\u8ca0\u8cac<u>AURORA\u9707\u65e6\u96c6\u5718<\/u>\u65b0\u7522\u54c1\u898f\u5283\u3002 <\/li>\n<li>\u7522\u54c1\u7d93\u7406\u4e3b\u7ba1\uff0c<u>UMAX\u529b\u6377\u96c6\u5718<\/u>\u591a\u5a92\u9ad4\u66a8\u5f71\u50cf\u4e8b\u696d\u7fa4\u3002 <\/li>\n<li>\u6a21\u578b\u3001\u6a21\u5177\u3001\u5c04\u51fa\u6210\u578b\u5de5\u5ee0\uff0c\u570b\u969b\u696d\u52d9\u90e8\u8cc7\u6df1\u7d93\u7406\u3002 <\/li>\n<li>\u9054\u4ec1\u8a2d\u8a08\u5b78\u9662PM\u7522\u54c1\u7d93\u7406\u5be6\u6230\u73ed\u517c\u4efb\u8b1b\u5e2b\u3002 <\/li>\n<li>\u76ee\u524d\u70ba\u7f8e\u9226\u570b\u969b\u8ca0\u8cac\u4eba\u3002 <\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<hr \/>\n<p><font size=\"4\">\u5ef6\u4f38\u95b1\u8b80\uff1a<\/font>     <br \/><a href=\"\/\/m.letratesoro.com\/2012\/03\/brainstorming\/\"><font size=\"4\">\u4e39\u5c3c\u65af\u8ac7\u7522\u54c1\u958b\u767c\u6d41\u7a0b\uff1a(\u4e8c)\u8166\u529b\u6fc0\u76ea\u6703\u8b70<\/font><\/a>     <br \/><a href=\"\/\/m.letratesoro.com\/2012\/03\/pm\/\"><font size=\"4\">\u4e39\u5c3c\u65af\u8ac7\u7522\u54c1\u958b\u767c\u6d41\u7a0b\uff1a(\u4e09)PM\u7522\u54c1\u7d93\u7406\u7684\u4f7f\u547d<\/font><\/a>     <br \/><a href=\"\/\/m.letratesoro.com\/2012\/04\/catalog\/\"><font size=\"4\">\u4e39\u5c3c\u65af\u8ac7\u7522\u54c1\u958b\u767c\u6d41\u7a0b\uff1a(\u56db)\u7522\u54c1\u578b\u9304\u898f\u5283<\/font><\/a>     <br \/><a href=\"\/\/m.letratesoro.com\/2012\/04\/product-development\/\"><font size=\"4\">\u4e39\u5c3c\u65af\u8ac7\u7522\u54c1\u958b\u767c\u6d41\u7a0b\uff1a(\u4e94)\u73a9\u5177\u6295\u5f71\u6a5f\u7522\u54c1\u958b\u767c\u5be6\u6230\u63a2\u8a0e<\/font><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u9019\u662f\u4e00\u7bc7\u300c\u5ba2\u5ea7\u6587\u7ae0\u300d\uff0c\u7531\u4e39\u5c3c\u65af\u6240\u767c\u8868\uff0c\u5982\u679c\u60a8\u4e5f\u60f3 &#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[91,89,98,44],"aioseo_notices":[],"views":19123,"_links":{"self":[{"href":"\/\/m.letratesoro.com\/wp-json\/wp\/v2\/posts\/1758"}],"collection":[{"href":"\/\/m.letratesoro.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"\/\/m.letratesoro.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"\/\/m.letratesoro.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"\/\/m.letratesoro.com\/wp-json\/wp\/v2\/comments?post=1758"}],"version-history":[{"count":0,"href":"\/\/m.letratesoro.com\/wp-json\/wp\/v2\/posts\/1758\/revisions"}],"wp:attachment":[{"href":"\/\/m.letratesoro.com\/wp-json\/wp\/v2\/media?parent=1758"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"\/\/m.letratesoro.com\/wp-json\/wp\/v2\/categories?post=1758"},{"taxonomy":"post_tag","embeddable":true,"href":"\/\/m.letratesoro.com\/wp-json\/wp\/v2\/tags?post=1758"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}